CORRECTING and REPLACING The Bliss Group’s Senior Leadership Team Expands to Meet Emerging Client and Talent Needs

Fourth Executive VP rounds out the Executive Leadership Team and VP ranks grow.

Please replace the release dated April 9, 2024 with the following corrected version due to multiple revisions.

The updated release reads:

THE BLISS GROUP’S SENIOR LEADERSHIP TEAM EXPANDS TO MEET EMERGING CLIENT AND TALENT NEEDS

Fourth Executive VP rounds out the Executive Leadership Team and VP ranks grow.

Insights-driven marketing communications agency The Bliss Group announced that it promoted Keri Toomey, Head of Employee Experience and Co-Lead of the agency’s Professional Services practice, to Executive Vice President. JP Letourneau was promoted to Vice President in the Financial Services group. In September 2023, Meghan Powers and Adam Schwartzman were promoted to Group Vice Presidents. Ben Davis and Jean Logerfo were promoted to Vice Presidents in the Professional Services and Healthcare practices, respectively.

“Bliss is proud to recognize the smart and kind communications professionals who help our clients confront complicated issues with insights that bring change to life,” said Cortney Stapleton, CEO of The Bliss Group. “The addition of Keri to our Executive Leadership Team and the expansion of our Vice President cohort will support the agency’s growth and optimize employee experience.”

Keri Toomey joins Reed Handley, Alexis Odesser and Sally Slater as the fourth Executive Vice President at Bliss. Her work as Head of Employee Experience will ensure the firm’s unique culture and reputation for developing strong talent remains a top priority. Through her existing role as Co-Lead of the Professional Services practice, Keri will continue to support Fortune 500 companies in building value for their customers through a combination of data science and storytelling.

“During her almost 15 years at Bliss, Keri has been instrumental in building our thriving Professional Services practice and creating a best-in-class employee experience for her colleagues,” said Michael Roth, Managing Partner of The Bliss Group. “Her commitment to building the next generation of marketing communications professionals while keeping the firm growing made her a clear choice for rounding out our quartet of Executive Vice Presidents.”

As leader of the Workplace Specialty Group, Group Vice President Meghan Powers leads integrated communications programs for companies focused on improving the workplace and the employee experience through everything from voluntary benefits and health insurance to consulting and benefits technology. She received a bachelor’s degree from Denison University.

As Head of Content, Group Vice President Adam Schwartzman works with clients to grow brand reputation and generate business leads using full-funnel marketing campaigns grounded in impactful content. He received a bachelor’s degree from Dartmouth College and a master’s degree from Columbia University.

Ben Davis supports professional services clients in developing integrated marketing communications campaigns that inspire action and impact. He received a bachelor’s degree and a master’s degree from Brandeis University. JP Letourneau advises financial services and professional services clients on strategic public relations and marketing programs that build value for stakeholders. He graduated with a bachelor’s degree from Colgate University. Jean Logerfo works with healthcare organizations to improve outcomes for both patients and providers through strategic thought leadership and marketing. She received a bachelor’s degree from the Catholic University of America.

About The Bliss Group

The Bliss Group is a marketing communications agency that blends data science with the art of storytelling to target priority audiences with precision, empathy, and purpose. We discover the insights that bring change to life for organizations across the healthcare, financial, technology, business and professional sectors. Our work is about building value that echoes in the minds of stakeholders and the marketplace. With each narrative and every strategy, we employ deep intelligence, rich industry experience and an unwavering commitment to excellence to transform brands into beacons of influence and impact. For more information, please visit www.theblissgrp.com.

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