In this powerful new release, Julian—an entrepreneur who scaled her landscaping business from $100 and a truck to a life-changing exit—shares the blueprint for transforming hands-on hustle into a hands-off, wealth-building machine. You don’t have to grind forever. With the right systems, team, and mindset, you can build a business that thrives without you.

“Most home service business owners believe stepping back means losing control,” says Julian. “In reality, it’s the key to creating a business worth more, that runs better, and finally gives you the freedom you started working for in the first place.”

What Readers Will Discover in Dirty Work Wealth:

• How to design a hands-off business model that increases both profitability and valuation.
• Proven strategies to build strong teams, master profit margins, and implement financial systems that scale.
• The mindset shifts needed to let go of the “hero owner” role and reclaim freedom, family, and fulfillment.
• Real-life lessons from Julian’s journey—growing, scaling, and selling a million-dollar landscaping company.

The book is already resonating with small business owners, entrepreneurs, and investors who see the untapped potential of service businesses. M&A advisor Ken Bohenek, who wrote the foreword, calls it “another valuable instrument in your business toolbox.”

Dirty Work Wealth is available now on Amazon at a special flash sale price on October 2, but only for a short time. Don’t miss the chance to grab this book and start building the kind of business that works for you, not the other way around: https://www.amazon.com/Dirty-Work-Wealth-Service-Business-ebook/dp/B0FHHZRGBZ/

About the Author

Trina Julian is an entrepreneur, speaker, and business coach who turned a few tools and a truck into a million-dollar landscaping company, eventually selling it for a 7,000x return. After scaling her business to run without her, she now helps home service business owners do the same—building teams, systems, and strategies that create freedom and long-term wealth. Passionate about both business and community, Trina is dedicated to showing entrepreneurs how to transform “dirty work” into Dirty Work Wealth.