New AI product precisely measures a company's AI adoption and automation trends, to give ROI insights - 14-day audit offered.

NEW YORK, NY / ACCESS Newswire / June 23, 2026 / Insightful, the precision workforce analytics platform trusted by teams from AI hyperscalers to the Fortune 500, today announced the launch of Work Intelligence, AI that knows how work happens. This new AI-powered product helps companies understand how to improve their bottom line results using their own work activity data.

Built on Insightful's precise, decision-grade work data, Work Intelligence continuously captures how employees are using AI and other tools in their digital work footprint. Insightful benchmarks these trends against a company's AI strategy, and finds processes where AI agents and automation will yield a high ROI.

"Companies need to shift from just rolling out AI tools and hoping for results toward pinpointing the important workflows and processes to automate with AI agents," said Ivan Petrovic, Insightful's founder and CEO. "This is why we created Work Intelligence - AI that knows how work really happens."

Thanks to the deterministic data sets that are captured with Insightful's core technology, Work Intelligence achieves a near-zero hallucination rate, based on Insightful benchmarking. Every question a user asks the platform is answered using an analysis of objective work activity data from that user's real business. As with the rest of Insightful's platform, Work Intelligence is also privacy-first and security-first by design: SOC-certified cloud hosting, with no keystroke logging and no PII capture.

"In an AI-first economy, companies can't just measure how many AI tokens their people use as a proxy for ROI," said Petrovic. "They need to understand where AI is adding to bottom line results. Insightful's Work Intelligence shows them exactly that."

The Work Intelligence Audit

To mark the launch, Insightful is offering a 14-day Work Intelligence Audit to eligible companies. It includes a lightweight desktop rollout, usually completed with any existing company device manager (MDM tool). Insightful's data capture tools record real workflows, revealing accurate opportunities for AI automation.

"To get value from AI, leaders have to realize it's not just about using as many tokens as possible. It's about transforming how processes happen and transforming the business to be AI-first," Petrovic said.

Companies qualifying for the audit receive a board-ready report after two weeks of data capture through the work intelligence platform. The report will show current AI use in the company, a prioritized list of AI implementation opportunities, with cost-benefit analysis, and first estimated ROI targets for AI agents or automated processes.

Work Intelligence is currently available by invite only. Companies can request an invite to the audit on the Insightful website.

About Insightful

Founded in 2016, Insightful is a precision work intelligence platform that offers the best value for companies to access workforce analytics, workflow optimization and workspace security, in addition to its AI-powered work intelligence module. Insightful serves 200,000+ users and 5,000+ organizations worldwide. Learn more at insightful.io.

Media Contact

Charles Groome
VP of Marketing
info@insightful.io
+1 415-704-3737

SOURCE: Insightful