The increase in health and fitness trends in the Asia Pacific region is estimated to boost the sales of nicotinic acid. The impact of western culture, increase in disposable income, hectic lifestyle, and high youth population are some of the drivers of the increase in the demand for nicotinic acid.
The high youth population and their inclination towards the gym and other fitness activities enhance the requirements of vitamins and proteins. Thus, the manufacturers of the dietary supplement industry are anticipated to develop dietary supplements which contain multivitamins and other essential nutrients that are required by the youth population. Therefore, the demand for nicotinic acid is anticipated to increase in the Asia Pacific region.
NEWARK, DE / ACCESSWIRE / January 2, 2025 / The global nicotinic acid market, valued at USD 362.4 million by the end of 2025, is anticipated to grow at a compound annual growth rate (CAGR) of 5.2%, reaching an estimated USD 601.7 million by 2035.
Nicotinic acid, which is also known as Vitamin B3 or niacin, is a colourless, water-soluble derivative of pyridine. It can be extracted from natural foods such as peanuts, avocado, green peas, potatoes, mushrooms, whole grain, poultry and fish.
The benefits of nicotinic acids are driving the sales of nicotinic acid. These include protecting the skin from sun damage, boosting brain function, decreasing bad cholesterol and lowering triglycerides. It's used in pharmaceutical, cosmetic, animal nutrition, food and dietary supplements. The driving force behind the increased demand for nicotinic acid is its health benefits, as it helps in curing cardiovascular diseases as well as chronic diseases like type 1 Diabetes.
The rising awareness of the health benefits of nicotinic acid, also known as niacin or vitamin B3, is driving its growing demand. This essential nutrient plays a crucial role in maintaining healthy skin, nerves, and digestion, while also supporting food metabolism and energy production.
With consumers increasingly prioritizing health and adopting proactive dietary strategies, niacin is gaining significant popularity in dietary supplements and fortified food products. Additionally, its expanding applications in the pharmaceutical sector have further bolstered the market, highlighting its growing importance across multiple industries.
Key Drivers of Market Growth
The increasing prevalence of cardiovascular diseases (CVDs) is a significant factor propelling the demand for nicotinic acid. The World Health Organization reported that in 2017, CVDs were the leading cause of death globally, accounting for approximately 31% of all deaths. Nicotinic acid is recognized for its efficacy in reducing bad cholesterol levels and lowering triglycerides, thereby mitigating the risk of heart-related ailments.
Additionally, there is a growing consumer inclination towards health and wellness, leading to an increased demand for dietary supplements. Nicotinic acid, being a vital nutrient, is extensively used in these supplements to meet daily nutritional requirements. The National Institutes of Health's Office of Dietary Supplements notes that multivitamin/mineral supplements constitute a significant portion of dietary supplement sales, indicating a robust market for vitamin-enriched products.
"The integration of nicotinic acid into skincare and sustained-release supplements highlights its expanding applications in wellness and cosmetics. With rising consumer demand for natural, long-lasting solutions, manufacturers like BASF and Vertellus are driving innovation, positioning nicotinic acid as a pivotal ingredient in holistic health and skincare advancements.", - says Nandini Roy Choudhury, Client Partner at Future Market Insights
Regional Insights
The Asia Pacific region is anticipated to exhibit the highest growth potential in the nicotinic acid market. Factors such as the adoption of Western lifestyles, increased disposable incomes, and a substantial youth population are driving the demand for health and fitness products, including dietary supplements containing nicotinic acid. The region's burgeoning interest in health and fitness trends further supports this growth trajectory.
Countries |
CAGR 2025 to 2035 |
USA |
4.3% |
China |
5.1% |
India |
6.2% |
Germany |
4.0% |
Japan |
5.6% |
USA: Rising Cardiovascular Diseases and the Supplement-Culture
The United States represents a prominent geography for the growth of the nicotinic acid market, driven by multiple factors. A significant contributor to this growth is the rising prevalence of cardiovascular diseases (CVDs), which has led to an increased awareness of the importance of maintaining cholesterol balance. Nicotinic acid, or niacin, is recognized for its role in regulating cholesterol levels and preventing heart disease, making it a key component in the healthcare regimen of many Americans.
The growing trend of health-conscious consumers seeking natural and organic alternatives has also spurred the demand for vitamin B3. The increasing popularity of clean-label and organic supplements, along with a heightened focus on wellness, has driven the use of nicotinic acid in various dietary supplements and fortified foods.
China: Dual Impact of Niacin in Pharmaceuticals and Cosmetics
China is witnessing an intriguing dual impact of nicotinic acid, not only in the pharmaceutical and nutraceutical industries but also in the booming cosmetics and skincare sectors. The Chinese population's increasing understanding of the benefits of niacinamide a derivative of nicotinic acid has led to its incorporation in numerous skincare products, ranging from creams to serums. This growing interest in niacinamide for skin preservation and anti-aging has significantly driven the demand for niacin in the cosmetics industry.
Chinese domestic companies like Lasons have also developed innovative niacin-based formulations tailored to the preferences and growing health-consciousness of the Chinese population. The increasing use of vitamin B3 in various forms of cosmetic products has positioned China as a key player in the expansion of the global nicotinic acid market.
Furthermore, the Chinese government has supported the use of traditional Chinese medicine (TCM) and natural supplements, creating a favorable regulatory environment for vitamin B3-containing products. This has incentivized both local and international players to enter the Chinese market, further contributing to the growth of the nicotinic acid industry. As the market continues to expand, both foreign and local companies are focusing on the increasing demand for both pharmaceutical and cosmetic uses of niacin, paving the way for robust market growth.
India: Fortified Foods and Organic Skincare Fuelling Demand
India's nicotinic acid market is experiencing rapid growth, driven by the country's expanding food and beverage sector and its increasing demand for fortified foods and organic skincare products. The growing awareness of the nutritional benefits of niacin, particularly its essential role in maintaining overall health, has accelerated its use in dietary supplements and functional foods. As the population becomes more health-conscious, the demand for vitamins and supplements, including niacin, is rising steadily.
In addition to the food sector, India is also witnessing a significant growth trajectory in the skincare industry, with an increasing focus on natural, organic products. The Indian consumer market is increasingly gravitating towards formulations containing niacin, due to its proven benefits in skincare, including its ability to improve skin texture and reduce signs of aging.
Indian companies like Jubilant Life Sciences are capitalizing on this trend by producing competitive niacin-based products that meet the growing local demand. The company's sustained efforts in formulating products for both health and beauty applications have allowed it to expand its market presence effectively. As health awareness continues to rise, the Indian nicotinic acid market is expected to see sustained growth, positioning niacin as a key ingredient in the country's wellness and beauty sectors.
Detailed Market Study: Full Report and Analysis:https://www.futuremarketinsights.com/reports/nicotinic-acid-market
Competition Outlook
Diverse organizations aim for innovation, so they have meaningful market presence, for example, DSM, Lonza, and Jubilant Life due to their scientific focus, have invested a lot in research and development. These kinds of companies are utilizing and investing in technologies that would improve niacin-based products due to the increased demand for health and wellness supplementation.
On the other hand, Vertellus and players such as Resonance Specialties Limited focus mainly on low-cost and regional targets. They use local distributors for better outreach and marketing. Companies like Lasons India Pvt. Ltd. And TCI Chemicals, however, are also competing in the Indian industry with agility and specialization. Consistently, such enterprises are actively engaged in strategic alliances and collaborations to improve their product scope and explore new potential areas.
Many manufacturers are now focusing on educating their customers through awareness drives aimed at explaining the uses of nicotinic acid leading to increased sales. This multi-dimensional strategy that includes advancement in technology, low production cost, and focused marketing has resulted in vigorous competition in the industry.
For instance
BASF introduced a new product from their skincare line which contains niacinamide and is meant for texture enhancement and anti-aging. This product was in line with the business objectives set by BASF to increase its market share in the cosmetic industry.
Jubilant Life Sciences announced the expansion of its nicotinic acid production facilities in India to meet the growing demand for dietary supplements and pharmaceutical applications.
Leading Brands
Graham Chemical
Glanbia plc
Lonza Group AG
Jubilant Life Sciences Ltd.
NutraScience Labs
DSM
BASF SE
Western Drugs Ltd.
Spectrum Chemical Mfg. Corp
Fengchen Group Co., Ltd
Others
Key Segments of the Report
By Form:
As per form, the industry has been categorized into Powder, Liquid, and Tablets/Capsules.
By Grade:
This segment is further categorized into Feed Grade, Food Grade, and Pharmaceutical Grade.
By Source:
This segment is further categorized into Natural and Synthetic.
By End-use Industry:
This segment is further categorized into Dietary Supplements, Functional Foods and Beverages, Infant Food, Animal Feed, Personal Care, Pharmaceuticals, and Others.
By Region:
Industry analysis has been carried out in key countries of North America, Latin America, Western Europe, Eastern Europe, Balkans & Baltic, Russia & Belarus, Central Asia, East Asia, South Asia & Pacific, and the Middle East & Africa.
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Authored by:
Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives.
She has exceptional analytical skills and often brings thought leadership to the table.
Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.
Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor's Degree in Electrical Engineering from Nagpur University, India.
Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.
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