Noosa Heads, QLD - April 24, 2026 - Best Media Rates, an independent TV media buying agency based in Sydney, has reached 28 million in client advertising spend. The company says the result reflects growing demand from advertisers seeking smarter planning, sharper negotiation and measurable returns across multiple channels. The milestone also comes alongside 739 campaigns launched, reinforcing the company's scale and momentum in the Australian market.
Best Media Rates has built its offering around independent advice, premium inventory access and performance-focused campaign planning. With more than 20 years of direct media buying experience, the agency works across TV, radio, digital and outdoor, helping brands secure efficient placements and stronger value from every dollar spent. For brands looking to advertise on TV, the company positions itself as a partner that can simplify a fragmented media environment and deliver cost effective outcomes without being tied to a single media owner.
The agency's television footprint spans Channel 7 and 7 Plus, Channel 9 and 9 Now, Channel 10 and 10 Play, SBS and SBS on Demand, Foxtel and Foxtel Catch Up, Kayo TV, Prime TV, Paramount Plus and programmatic VOD. Best Media Rates says this access allows it to build campaigns that combine broad reach with targeted delivery, especially as audience behaviour continues to move between scheduled viewing and on-demand streaming. That breadth has helped strengthen its position as a trusted TV advertising agency for brands seeking both scale and flexibility.
"Reaching 28 million in client advertising spend is an important milestone because it reflects the confidence clients place in our strategy, negotiation and execution. We know advertisers want more than just placements. They want accountability, efficiency and campaigns that are built around business outcomes. Our role is to identify the right audience, secure the best available value and continuously optimise performance so every campaign works harder," said Alastair Noble, Best Media spokesperson.
The company points to the continued strength of TV Advertising in Australia, noting that linear TV reaches 18.28 million Australians weekly, BVOD reaches about 6 million weekly and total TV reaches roughly 72% of Australians each week, according to ThinkTV. In Sydney alone, over 1.9 million people watch free to air TV daily, while more than 19 million Australians watch Free TV every week. Those audience figures continue to support demand for TV advertising in Sydney among brands looking to build awareness and trust at scale.
The company says TV advertising rates can vary widely depending on time slot, audience reach, market and inventory type.
- Off peak TV ads can cost from 10 to more than 850 per spot.
- BVOD advertising can start at 25 CPM
- In Sydney, TV campaigns can start from 5000 plus GST, while TV commercial production can start from 2500 plus GST.
"Television remains one of the most powerful brand building channels because it combines reach, trust and impact in a premium environment. What matters now is how it is bought. Success comes from blending linear and catch up viewing, understanding when to lean into peak programming, and knowing where value can still be negotiated. That is why more brands are choosing to work with an ad specialist who understands both the market and the detail," said Noble.
Best Media Rates also provides cost effective production services across TV, video, radio and digital, covering concept development, storyboarding, talent casting, filming and post production. The company says it has created hundreds of TV and radio commercials, while also offering competitive production rates for advertisers.
Businesses shall get in touch with the team to plan their campaign by visiting the agency's website.
About Company:
Best Media Rates is a media buying agency based in Sydney, serving brands across Australia and New Zealand with television-led strategies and integrated support across audio, digital, and out-of-home. Visit https://bestmediarates.com.au/
Media Contact
Company Name: Best Media Rates
Contact Person: Alastair Noble
Email: Send Email
Phone: 1300 81 44 88
Address:518/61 Noosa Springs Drive
City: Noosa Heads
State: QLD
Country: Australia
Website: https://bestmediarates.com.au/
