Y Combinator-backed growth engine adds commercial roofing’s purpose-built sales operating system after a year-long product partnership

Cohesive, Inc. (getcohesiveai.com), the AI growth engine for commercial businesses, today announced it has acquired Maverick AI (maverick-ai.co), the commercial roofing sales operating system founded by Jonathan Michael. The acquisition brings Maverick’s decision-maker resolution and autonomous outreach into Cohesive’s platform, which already runs prospecting and AI follow-up for more than 1,000 commercial service businesses across email, SMS, and phone.

Launched in January 2026, Maverick ran targeted outreach to commercial facilities for roofing contractors nationwide, delivering booked inspections and closed contracts.

Commercial roofing is notoriously hard to prospect. Owners and facility managers rarely appear in corporate databases, and LLC ownership obscures the decision-maker. Maverick’s multi-stage agent resolves the verified human behind the ownership entity in real time instead of pulling a stale contact from a list. Cohesive will extend it to adjacent trades, including HVAC, painting and coatings, and facility services.

“Commercial roofing is a relationship business, and the whole challenge is opening enough of the right conversations across your territory,” said Jonathan Michael, Founder of Maverick AI. “Cohesive has been under the hood of Maverick since our first customer. Joining the two companies means roofers get a deeper prospecting platform with the scale, channels, and engineering to take it much further than we could alone.”

Nothing changes for Maverick customers on day one. Active campaigns continue uninterrupted, and accounts keep existing terms through the current contract period. Customers will soon gain Cohesive’s lead re-engagement features.

Michael will advise Cohesive on go-to-market strategy and Maverick will continue to function as a separate Cohesive AI brand servicing commercial roofing contractors.

Terms were not disclosed. Roofing contractors can request a demo at https://maverick-ai.co

About Cohesive AI, Inc.
Cohesive is the AI growth engine for the commercial trades, with AI agents running outreach and follow-up across email, SMS, and phone. Backed by Y Combinator, Pioneer Fund, Liquid 2 Ventures, and Unshackled Ventures, Cohesive is headquartered in New York.

About Maverick AI
Maverick AI is an agentic sales operating system for commercial roofing. Based in Richmond, Virginia, founded by serial entrepreneur Jonathan Michael.

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