SOURCE: Porter Novelli/ConeDESCRIPTION:
Join Porter Novelli/Cone to learn about the findings and insights from the newly released 2019 Porter Novelli/Cone Gen Z Purpose Study. The study, surveying Americans ages 14-22, examines this emerging generation’s expectations of and attitudes toward company involvement in social and environmental issues – and the actions they are willing to take to positively impact topics they care about.
This webinar will walk you through key data and critical implications for business, as well as best practices and examples of leading companies.
The complimentary webinar presentation of the 2019 Porter Novelli/Cone Gen Z Purpose Study is on November 14, from 1:00-2:00 p.m. ET. Please click here to register.
- Alison DaSilva, Executive Vice President, Purpose/CSR
- Whitney Dailey, Vice President, Marketing/Research & Insights
KEYWORDS: webinar, Porter Novelli/Cone, Gen Z, Purpose